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008 140918s2015 nyua b 001 0 eng
010 _a 2014036453
020 _a9780071835558 (hardback : alk. paper)
020 _a0071835555 (hardback : alk. paper)
040 _aDLC
_bspa
_erda
_cDLC
_dDLC
041 _aeng
042 _apcc
050 0 0 _aHC79.I55
_bT175 2015
082 0 0 _a384.3
_223
084 _aBUS090000
_2bisacsh
100 1 _aTapscott, Don,
_d1947-
_96904
245 1 4 _aThe digital economy :
_brethinking promise and peril in the age of networked intelligence /
_cDon Tapscott.
250 _a20th anniversary edition.
260 _aNew York :
_bMcGraw-Hill,
_c2015
264 1 _aNew York :
_bMcGraw-Hill,
_c[2015]
300 _axxix, 413 pages :
_billustrations ;
_c24 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 403-405) and index.
520 _a""Twenty years of hindsight prove how deeply Tapscott understood the impact the Internet would have on the way we live, work, play and learn. This important book, now updated, is just as relevant today as it was then." John Chambers, Chairman and CEO, CiscoWith a new foreword by Eric Schmidt, Chief Executive of GoogleTwo decades ago, The Digital Economy changed the way the world thought about the Web and Internet. While everyone else was in awe of "websites" and "dot coms," Don Tapscott was among the first people to argue that the Internet would fully transform the nature of business and government. It goes without saying that his predictions were spot on. Now, in this new edition of his classic work, the New York Times bestselling author provides topical updates with a sweeping new analysis of how the Internet has changed business and society in the last 20 years, covering: Natural frictions between present-day Industrial Capitalism and the Digital Economy The radical effects of the Internet on traditional corporate structures and systems Dramatic changes in business collaboration and culture thanks to social media The rise of web-based analytics and how they have transformed business functions Government transparency, citizen empowerment, and the creation of public value Teaching and learning--revolutionary developments driven by digital content When Tapscott was writing the original edition in 1994, he was living in a world where Netscape had been just introduced as go-to browser, websites didn't do transactions, dial-up was the only way to get online, and mobile phones sightings were rare. Google, YouTube, eBay, Facebook, Twitter? They didn't exist. Preserving all the original text as it appeared 20 years ago, this new edition includes detailed essays ending each chapter--Tapscott's highly informed reflections on his predictions, along with new forecasts of where the digital world is headed. Praise for the new edition of The Digital Economy"1994 was a good year. Netscape Navigator and The Digital Economy. With this anniversary edition, Tapscott provides lucid insights for the next stage of these amazing times." Marc Andreessen, Co-founder and General Partner, Andreessen Horowitz"Brilliant. Governments can learn from The Digital Economy how to democratize access to prosperity, minimize social and economic divides and transform government and democracy for the 21st Century." Enrique Peña Nieto, President of Mexico "We're now into three decades of terrific insights and analysis from Don Tapscott about the digital revolution! Read this book!" Ajay Banga, President and CEO, Mastercard"In this fascinating reflection of predictions and trends from the past 20 years, Don Tapscott continues to provide valuable insights into the opportunities and challenges for business, government, and wider society in our increasingly digital and connected world." Indra K. Nooyi, Chairman and CEO, PepsiCo"20 years ago Don Tapscott showed again that he had his finger on the pulse of the digital world. His new perspective, insights, and analysis should be required reading for everyone from students to CEOs." Bill McDermott, CEO, SAP"The Digital Economy was a pioneering work--a watershed. The 20th Anniversary Edition has unsettling reflections on the past and profound insights for our collective future." Georg Kell, Executive Director, UN Global Compact"Given Don's foresight over the last 20 years, businesses who do not carefully monitor the trends he outlines about the next few years will do so at their own peril." Paul Polman, CEO, Unilever"--
_cProvided by publisher.
650 7 _aBUSINESS & ECONOMICS / E-Commerce / General (see also COMPUTERS / Electronic Commerce).
_2bisacsh
650 0 _aInformation technology.
650 0 _aElectronic commerce.
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