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008			190322s2019 mauad b 001 0 eng c
010			_a 2019013638
020			_a9781633697874 (pbk.)
020			_a1633697878 (pbk.)
040			_aMH/DLC _beng _cMH _erda _dDLC
041			_aeng
042			_apcc
050	1	4	_aQA 76.9 _bC994 2019
082	0	0	_a005.8
245	0	0	_aCybersecurity : _binsights you need from Harvard Business Review.
264		1	_aBoston, Massachusetts : _bHarvard Business Review Press, _c[2019]
300			_axvi, 158 pages : _billustrations, charts ; _c21 cm
336			_atext _2rdacontent
337			_aunmediated _2rdamedia
338			_avolume _2rdacarrier
440		0	_925630 _aInsights you need from Harvard Business Review.
504			_aIncludes bibliographical references and index.
505	0		_aIntroduction / by Alex Blau -- Internet insecurity: if your mission-critical systems are digital and connected, they can never be made fully safe / by Andy Bochman -- Security trends by the numbers: the good news is that companies are stopping more attacks than ever - you can probably guess the bad news / by Scott Berinato and Matt Perry -- Why boards aren't dealing with cyberthreats: because they're too busy focusing on areas they have expertise in, such as retaining talent and monitoring the regulatory environment / by J. Yo-Jud Cheng and Boris Groysberg -- The behavioral economics of why executives underinvest in cybersecurity: leaders need to stop thinking about cybersecurity as a problem that can be solved / by Alex Blau -- Why the entire c-suite needs to use the same metrics for cyber risk: but before that, leaders must create a common language around cybersecurity / by Jason J. Hogg -- The best cybersecurity investment you can make is better training: your first and last line of defense is prepared leaders and employees / by Dante Disparte and Chris Furlow -- Better cybersecurity starts with fixing your employees' bad habits: ways to neturalize predictably poor user behavior / by Alex Blau -- The key to better cybersecurity: keep employee rules simple - people look for workarounds when policies are too complicated / by Maarten Van Horenbeeck -- The avoidable mistakes executives continue to make after a data breach: you will get hacked - here's what not to do when it happens / by Bill Bourdon -- Active defense and "hacking back": a primer - passive monitoring isn't your only choice / by Scott Berinato -- Cybersecurity is putting customer trust at the center of competition: don't just protect customer data - demonstrate that you're doing everything in your power to minimize breaches / by Andrew Burt -- Privacy and cybersecurity are converging: here's why that matters for people and for companies - big data and machine learning could kill the notion of consent / by Andrew Burt -- What countries and companies can do when trade and cybersecurity overlap: a framework for understanding and categorizing cybersecurity concerns involved in trade / by Stuart Madnick, Simon Johnson, and Keman Huang -- AI is the future of cybersecurity, for better and for worse: it will become both the problem and the solution / by Roman V. Yampolskiy.
520			_aToo many of us associate cybersecurity with credit card theft and think the solution is for our banking partners, social media platforms, and large retailers to improve and increase their data security practices. But in the world we live and work in, where our systems are increasingly interconnected and our employees and customers are logging in to access their work or our products from all over the world and on all types of devices, the risk is much greater than we imagine. As the complexity and sophistication of our interconnected systems increases, so too do the skills of our adversaries. From outlining the challenges to exploring the solutions, Cybersecurity: The Insights You Need from Harvard Business Review will help leaders address the managerial, organizational, and strategic aspects of these ever-present threats to your organization. Catch up on current topics and deepen your understanding of them with the Insights You Need series from Harvard Business Review. Featuring some of HBR's best and most recent thinking, Insights You Need titles are both a primer on today's most pressing issues and an extension of the conversation, with interesting research, interviews, case studies, and practical ideas to help you explore how a particular issue will impact your company and what it will mean for you and your business.-- _cProvided by publisher
650		0	_aComputer security.
650		4	_aSeguridad informática _915555
650		0	_aBusiness enterprises _xSecurity measures.
650		4	_aEmpresas comerciales _xMedidas de seguridad _925738
710	2		_921437 _aHarvard Business Review Press
730	0		_925737 _aCybersecurity (Harvard Business Review Press)
830		0	_aInsights you need from Harvard Business Review.
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942			_2lcc _cBK