| 000 | 03689cam a2200481 i 4500 | ||
|---|---|---|---|
| 001 | 18522865 | ||
| 003 | BJBSDDR | ||
| 005 | 20231128101720.0 | ||
| 007 | ta | ||
| 008 | 010623s2015 maua 000 0 eng | ||
| 010 | _a 2015002965 | ||
| 020 | _a9781633690028 (paperback) | ||
| 020 | _a1633690024 (paperback) | ||
| 040 |
_aDLC _beng _cDLC _erda _dDLC |
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| 041 | _aeng | ||
| 042 | _apcc | ||
| 050 | 1 | 4 |
_aHD 30.28 _bS541h 2015 |
| 082 | 0 | 0 | _a658.4/012 |
| 100 | 1 |
_aSheen, Raymond _930186 |
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| 245 | 1 | 0 |
_aHBR guide to building your business case / _cRaymond Sheen with Amy Gallo. |
| 246 | 3 | _aHarvard Business Review guide to building your business case | |
| 246 | 3 | _aBuilding your business case | |
| 264 | 1 |
_aBoston, Massachusetts : _bHarvard Business Review Press, _c2015. |
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| 300 |
_a149 pages: _billustrations ; _c23 cm. |
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| 336 |
_atext _2rdacontent |
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| 337 |
_aunmediated _2rdamedia |
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| 338 |
_avolume _2rdacarrier |
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| 490 | 0 | _aHBR guides | |
| 505 | 0 | _aIntroduction : success is enabling a wise decision Prepare. Know the basics of making a case ; Learn how your company evaluates cases Get to know your audience. Figure out who's calling the shots ; Understand your audience's objectives Build the case. Clarify the need ; Build a cross-functional team ; Consider alternatives ; Think through the 'how' at a high level Crunch the numbers. Estimate costs and benefits ; Calculate ROI ; Account for risks Present your case and move forward. Prepare your document ; Shop you case around ; Are you ready to present? ; Make your pitch ; Get to a decision ; What next? Appendix A : avoid common mistakes Appendix B : How to give a killer presentation / by Chris Anderson, Ted Curator | |
| 520 |
_a"You've got a great idea that will increase revenue or productivity-but how do you get approval to make it happen? By building a business case that clearly shows its value. Maybe you struggle to win support for projects because you're not sure what kind of data your stakeholders will trust, or naysayers always seem to shoot your ideas down at the last minute. Or perhaps you're intimidated by analysis and number crunching, so you just take a stab at estimating costs and benefits, with little confidence in your accuracy. To get any idea off the ground at your company you'll have to make a strong case for it. This guide gives you the tools to do that"-- _cProvided by publisher. |
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| 520 |
_a"You've got a great idea that will increase revenue or productivity--but how do you get approval to make it happen? By building a business case that clearly shows its value. Maybe you struggle to win support for projects because you're not sure what kind of data your stakeholders will trust, or naysayers always seem to shoot your ideas down at the last minute. Or perhaps you're intimidated by analysis and number crunching, so you just take a stab at estimating costs and benefits, with little confidence in your accuracy. To get any idea off the ground at your company you'll have to make a strong case for it. This guide gives you the tools to do that"-- _cProvided by publisher. |
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| 650 | 0 | _aBusiness planning. | |
| 650 | 0 | _aStrategic planning. | |
| 650 | 0 |
_aNew business enterprises _xPlanning. |
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| 650 | 4 |
_aPlanificación empresarial _92596 |
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| 650 | 4 |
_aPlanificación estratégica _9535 |
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| 650 | 4 |
_aEmpresas comerciales nuevas _xPlanificación _933252 |
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| 700 | 1 |
_aGallo, Amy. _925435 |
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| 830 | 0 |
_aHarvard business review guides. _925436 |
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| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBK |
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| 999 |
_c119632 _d119632 |
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