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008			161013s2017 nyu b 000 0 eng
010			_a 2016046888
020			_a9780393254594
020			_a0393254593
040			_aDLC _beng _cDLC _erda _dDLC
041			_aeng
042			_apcc
050	1	4	_aQP 360.5 _bL675u 2017
082	0	0	_a612.8/233
100	1		_aLewis, Michael M. _q(Michael Monroe), _d1960- _912068
245	1	4	_aThe undoing project : _ba friendship that changed our minds / _cMichael Lewis.
250			_aFirst edition.
264		1	_aNew York : _bW.W. Norton & Company, _c2017.
300			_a362 pages ; _c25 cm.
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
504			_aIncludes bibliographical references.
505	0		_aIntroduction. The problem that never goes away Man boobs The outsider The insider Errors The collision The mind's rules The rules of prediction Going viral Birth of the warrior psychologist The isolation effect The rules of undoing This cloud of possibility Coda: Bora-Bora A note on sources Acknowledgments.
520			_a"Forty years ago, Israeli psychologists Daniel Kahneman and Amos Tversky wrote a series of studies undoing our assumptions about the decision-making process. Their papers showed the ways in which the human mind erred, systematically, when forced to make judgments in uncertain situations. Their work created the field of behavioral economics, revolutionized Big Data studies, advanced evidence-based medicine, led to a new approach to government regulation, and made much of Michael Lewis's own work possible. Kahneman and Tversky are more responsible than anybody for the powerful trend to mistrust human intuition and defer to algorithms. The Undoing Project is about a collaboration between two men who became heroes in the university and on the battlefield -- both had important careers in the Israeli military -- and whose research was deeply linked to their extraordinary life experiences. Amos Tversky was a brilliant, self-confident warrior and extrovert, the center of rapt attention in any room; Kahneman, a fugitive from the Nazis in his childhood, was an introvert whose questing self-doubt was the seedbed of his ideas. They worked together so closely that they couldn't remember whose brain originated which ideas, or who should claim credit. They flipped a coin to decide the lead authorship on the first paper they wrote, and simply alternated thereafter. This story about the workings of the human mind is explored through the personalities of two fascinating individuals so fundamentally different from each other that they seem unlikely friends or colleagues. In the process they may well have changed, for good, mankind's view of its own mind."-
650		4	_aNeurociencia cognoscitiva _96084
650		4	_aNeurociencias _92722
650		4	_aToma de decisiones _9163
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942			_2lcc _cBK
999			_c121770 _d121770