000			03268 a2200289 4500
003			BJBSDDR
005			20251104125935.0
007			ta
008			251028s2020 enk | 00| 0 eng d
020			_a9780753553664
020			_a075355366X
040			_beng _cBJBSDDR
041			_heng
050	1	4	_aHD 9697 _bH358n 2020
100	1		_aHastings, Reed, _d1960- _930228
245	1	0	_aNo rules rules : _bNetflix and the culture of reinvention / _cReed Hastings, Erin Meyer.
260			_aLondon : _bWH Allen, an imprint of Ebury Publishing ; _aNew York : _bPenguin Press, _c2020.
300			_axxiv, 293 pages : _billustrations ; _c24 cm.
504			_aIncludes bibliographical references and index.
505	0		_a1.section. First steps to a culture of freedom and responsibility section 2. Next steps to a culture of freedom and responsibility section 3. Techniques to reinforce a culture of freedom and responsibility section 4. Going global
520			_a"Netflix cofounder Reed Hastings reveals for the first time the unorthodox culture behind one of the world's most innovative, imaginative, and successful companies There's never before been a company like Netflix. Not only because it has led a revolution in the entertainment industries; or because it generates billions of dollars in annual revenue; or even because it is watched by hundreds of millions of people in nearly 200 countries. When Reed Hastings co-founded Netflix, he developed a set of counterintuitive and radical management principles, defying all tradition and expectation, which would allow the company to reinvent itself over and over on the way to becoming one of the most loved brands in the world. Rejecting the conventional wisdom under which other companies operate, Reed set new standards, valuing people over process, emphasizing innovation over efficiency, and giving employees context, not controls. At Netflix, adequate performance gets a generous severance and hard work is irrelevant. At Netflix, you don't try to please your boss, you practice radical candor instead. At Netflix, employees never need approval, and the company always pays top of market. When Hastings and his team first devised these principles, the implications were unknown and untested, but over just a short period of time they have led to unprecedented flexibility, speed, and boldness. The culture of freedom and responsibility has allowed the company to constantly grow and change as the world, and its members' needs, have also transformed. Here for the first time, Hastings and Erin Meyer, bestselling author of The Culture Map and one of the world's most influential business thinkers, dive deep into the controversial philosophies at the heart of the Netflix psyche, which have generated results that are the envy of the business world. Drawing on hundreds of interviews with current and past Netflix employees from around the globe and never-before-told stories of trial and error from his own career, No Rules Rules is the full, fascinating, and untold story of a unique company making its mark on the world.
610	2	4	_aNetFlix _xHistoria _917747
650		4	_aCultura corporativa _93106
700	1		_aMeyer, Erin, _d1971- _97953 _eauthor
942			_2lcc _cBK
946			_irmza
999			_c125648 _d125648