| 000 | 02409nam a22003377a 4500 | ||
|---|---|---|---|
| 003 | BJBSDDR | ||
| 005 | 20260325132954.0 | ||
| 007 | ta | ||
| 008 | 260323s2012 nju||||| |||| 00| 0 eng d | ||
| 020 | _a9781118004531 (hardback) | ||
| 020 | _a1118004531 (hardback) | ||
| 040 |
_beng _cDLC |
||
| 041 | _aeng | ||
| 050 | 1 | 4 |
_aHG 4028 _bH322e 2012 |
| 100 | 1 |
_aHarrison, Suzanne S _947634 |
|
| 245 | 1 | 0 |
_aEdison in the boardroom revisited : _bhow leading companies realizevalue from their intellectual assets / _cSuzanne S. Harrison and Patrick H. Sullivan. |
| 250 | _aSecond edition | ||
| 260 |
_aHoboken, NJ : _bJohn Wiley & Sons, _c2012 |
||
| 300 |
_axiv, 255 pages : _billustrations ; _c24 cm |
||
| 500 | _aPrev. ed. entered under: Davis, Julie L. | ||
| 520 | _a"A revised and expanded edition of the groundbreaking Edison in the Boardroom, highlighting the winning strategies today's biggest companies use to maximize the value of their intellectual property Now fully revised and expanded, Edison in the Boardroom, Second Edition takes an in-depth look at the revolutionary concept of intellectual asset management (IAM). Incorporating stories and teachings from some of the most successful companies in the world--such as Hewlett-Packard, IBM, Procter & Gamble, Rockwell, Dow, Ford and many others--Harrison and Sullivan have made an exhaustive study of IAM and its implications for today's businesses. Features updated interviews of companies, and a new treatment of the Profit Center LevelUp dates stories and teachings from some of the most successful companies in the world Showcases a hierarchy of best practices that today's companies can integrate into their own business philosophies to gain the best return from their intellectual assets Edison in the Boardroom, Second Edition compiles a wealth of knowledge and successful stories that illustrate how far businesses have come in their ability to leverage and monetize their intellectual assets"-- Provided by publisher. | ||
| 650 | 4 |
_aValoración de corporaciones _947687 |
|
| 650 | 4 |
_aCorporaciones _xValoración _947688 |
|
| 650 | 4 |
_aCapital Intelectual _910076 |
|
| 650 | 4 |
_aInvestigación industrial _xAspectos económicos _947689 |
|
| 650 | 4 |
_aInnovaciones tecnológicas _xAspectos económicos _91708 |
|
| 700 | 1 |
_aSullivan, Patrick H _947635 |
|
| 700 | 1 |
_aDavis, Julie L. _947690 |
|
| 942 |
_2lcc _cBK |
||
| 946 | _icmc | ||
| 999 |
_c126663 _d126663 |
||