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| 005 | 20230410115618.0 | ||
| 008 | 920121s1986 ag a 000 0 spa d | ||
| 035 | _a(OCoLC)ocm25139710 | ||
| 040 |
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| 035 | _a(OCoLC)25139710 | ||
| 050 | 1 | 4 |
_aHF 5415.13 _bW676m 1986 |
| 100 | 1 | _aWilensky, Alberto L. | |
| 245 | 1 | 0 |
_aMarketing estratégico : _benfoque simbolíco de la demanda y clave real del negocio / _cAlberto Luis Wilensky |
| 250 | _a1ra ed. | ||
| 260 |
_aBuenos Aires : _bEditorial Tesis, _c1986 |
||
| 300 |
_axix, 330 p. : _bill. ; _c25 cm. |
||
| 490 | 0 | _aCiencias económicas. Serie Dirección | |
| 504 | _aBibliography: p. [319]-330. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aMarketing _xPsychological aspects. |
|
| 650 | 0 |
_aMarketing _xSocial aspects. |
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| 942 |
_2lcc _cbk |
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| 994 |
_aC0 _bDRFGD |
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| 946 | _aLspaulino | ||
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