000 01247cam a2200373 i 4500
001 127314
005 20230410115618.0
008 170307s2017 nyuab b 001 0 eng
010 _a 2017001938
020 _a9781250103024 (hardcover)
020 _z9781250103031 (e-book)
041 0 _aeng
050 1 4 _aHF 5415.15
_bN931c 2017
082 0 0 _a658.046
100 1 _aNour, David,
_d1968-
_eauthor.
245 1 0 _aCo-create :
_bhow your business will profit from innovative and strategic collaboration /
_cDavid Nour illustrations by Lin Wilson.
250 _aFirst edition.
264 1 _aNew York, N.Y. :
_bSt. Martin's Press,
_c[2017]
300 _axii, 286 pages :
_billustrations, map ;
_c25 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 0 _aStrategic alliances (Business).
650 0 _aCustomer relations.
650 0 _aNew products.
650 0 _aDiffusion of innovations.
650 4 _aAlianzas estratégicas (negocios).
650 4 _aRelaciones con los clientes.
650 4 _aNuevos productos.
650 4 _aDifusión de innovaciones.
942 _2lcc
_cbk
946 _aSH
999 _c44657
_d44657