000 01114cam a2200349Ka 4500
001 100872
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008 070903s2008 si a b 001 0 eng d
020 _a9810678886 (pbk.)
029 1 _aAU@
_b000042547521
029 1 _aNZ1
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029 1 _aNLGGC
_b321529316
035 _a(OCoLC)166867765
050 1 4 _aHF 5823
_bA311c 2008
082 0 0 _a659.132
100 1 _aAitchison, Jim.
245 1 0 _aCutting edge advertising :
_bhow to create the world's best print for brands in the 21st century /
_cJim Aitchison.
250 _a3rd ed.
260 _aSingapore :
_bPearson/Prentice Hall,
_c2008.
300 _axix, 451 p. :
_bill. (some col.) ;
_c23 cm.
504 _aIncludes bibliographical references (p. 439) and index.
650 0 _aAdvertising.
650 0 _aAdvertising copy.
650 0 _aAdvertising layout and typography.
650 4 _aPublicidad.
650 4 _aPublicidad de copia.
650 4 _aDisposicion publicitaria y topografĂ­a.
938 _aYBP Library Services
_bYANK
_n100515906
942 _2lcc
_cbk
946 _aFHM
994 _aC0
_bDRFGD
999 _c45157
_d45157