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008			020611s2002 dcua 000 0 eng
020			_a9780963744739
029	1		_aAU@ _b000025007435
035			_a(OCoLC)53145639
042			_apcc
043			_an-us---
050	1	4	_aJK 2281 _bC186 2002
082	0	0	_a324.7
245	0	0	_aCampaign battle lines : _bthe practical consequences of crossing the line between what's right and what's not in political campaigning / _cedited by Ronald A. Faucheux and Paul S. Herrnson.
260			_aWashington, D.C. : _bCampaigns & Elections, _c2002.
300			_a334 p. : _bill. ; _c23 cm.
505	0		_apt. 1. Lessons learned from campaign case studies: How to win modern elections : new insights for today's candidates / Ronald A. Faucheux -- pt. 2. Campaign case studies : when incumbents get beat: Simmons vs. Gejdenson : Connecticut upset / Kevin McNeil & Cheryl Klock ; Harman vs. Kuykendall : drawing contrasts without drawing blood / Emily Pierce ; Smith vs. Cook, Solis vs. Martinez, Seltzer vs. Forbes : how to "primary" an incumbent / Mary Clare Jalonick -- pt. 3. Campaign case studies : when vulnerable incumbents survive: Neumann vs. Feingold : Wisconsin experiment / Clyde Wilcox ; Kline vs. Luther, Volgy vs. Kolbe : a tale of two underdogs / Alan Greenblatt ; Qualls vs. Chabot : a good offense is the best defense / Mary Clare Jalonick -- pt. 4. Campaign case studies : when underdogs win: Vitter vs. Treen, Duke, et al : three Davids and plenty of slingshots / Kristin Barinerd and Ronald A. Faucheux ; Bock vs. Harris : Winning lean and green / David Beiler ; Schundler vs. Franks : primary upset / Mary Clare Jalonick and Ronald A. Faucheux ; Kirk vs. Gash : playing catch-up / Greg Giroux -- pt. 5. Campaign case studies : when money really matters: Capito vs. Humphreys : uphill in West Virginia / Sandra Basu ; Corzine vs. Florio and Franks : unlimited money / David Beiler ; Capuano vs. the field : the election that couldn't be bought / David Beiler -- pt. 6. Campaign case studies : when outsiders interfere: Americans for Job Security vs. Pallone : incumbent in the cross hairs / Philip Duncan ; MTEA vs. gardner, the hog industry vs. Muegge : payback time / Charles Mahtesian ; Meyer vs. Kapanke : breaking through the clutter / Mary Clate Jalonick -- pt. 7. Findings of political candidate surveys : campaihn techniques, election outcome, ethics and reform proposals: The candidate perspective on campaigning / Paul S. Herrnson ; Mobilizing the masses / Peter L. Francia and Paul S. Herrnson ; The e-campaign : coming to an election near you / Peter L. Francia and Paul S. Herrnson ; Running against a stacked deck / Kevin E. Greene & Paul S. Herrnson ; The thrill and the agony : winners' and losers' perceptions of campaigning / Peter L. Francia and Paul S. Herrnson ; Is there a gender gap in campaign ethics? / Peter L. Francia, Paul S. Herrnson and Jennifer C. Lucas ; "Minority views" on campaign reform and ethics / Paul S. Herrnson and Atiya Kai Stokes ; Campaign reform : is there a consensus? / Owen G. Abbe, Nathan S. Begelow and Paul S. Herrnson -- pt. 8. Conclusions from qualitative research: Canididate have something to say / Ronald A. Faucheux ; Candidates campaigning : myths and realities / Janet Grenzke & Mark Watts ; The zest to serve and the opportunity to engage / Allen Churchill ; Candidates on the line / David Beattie.
650		0	_aCampaign management _zUnited States _vCase studies.
650		0	_aPolitical campaigns _zUnited States _vCase studies.
650		4	_aDirección de campaña _zEstados Unidos _vEstudios de casos.
650		4	_aCampañas políticas _zEstados Unidos _vEstudios de casos.
700	1		_aFaucheux, Ron.
700	1		_aHerrnson, Paul S., _d1958-
938			_aBaker and Taylor _bBTCP _n2002108298
942			_2lcc _cbk
994			_aC0 _bDRFGD
946			_aPP
999			_c56240 _d56240