000			03611cam a2200337 a 4500
001			4308
005			20230410123659.0
008			060907s1998 nyua b 001 0 eng
020			_a0823077047
041			_aeng
050	1	4	_aHE8700.8 _b.B58 1998
050	1	4	_aPN 1992.4 B658b 1998
082	0	0	_a384.55/0973 _221
100	1		_aBlumenthal, Howard J.
245	1	0	_aThis business of television / _cby Howard J. Blumenthal and Oliver R. Goodenough.
250			_aRev. and updated 2nd ed.
260			_aNew York : _bBillboard Books, _c1998.
300			_axxii, 666 p. : _bill. ; _c25 cm. + _e1 computer disk (3 1/2 in.)
500			_aIncludes a "number of useful forms and form agreements in the appendixes and on the enclosed floppy diskette"--Pref.
504			_aIncludes bibliographical references (598-601) and index.
504			_a"Internet sources for further information": p. 653-657.
505			_aPreface to the Second Edition -- Introduction -- Pt. 1. Distribution Systems -- 1. U.S. Commercial Network Television -- 2. Local Television -- 3. Syndication -- 4. Public Television -- 5. Cable Systems -- 6. Basic Cable Networks -- 7. Pay Television and Pay-Per-View -- 8. Satellite Distribution -- 9. Home Video -- 10. New Technologies -- Pt. 2. Regulation of Distribution -- 11. FCC Basics -- 12. The FCC and Broadcast Regulation -- 13. The FCC and Cable Regulation -- 14. FCC Regulation of Satellite Broadcasting, Telephone, Video and Other "New Technologies" -- Pt. 3. Regulation of Programming -- 15. Content Regulation: An Introduction -- 16. Copyright and the Protection of Creative Properties -- 17. Protection of Personal Rights -- 18. Protection of Society -- Pt. 4. Programming and Production -- 19. Program Development: Overview and Prime-Time Fiction -- 20. News, Magazines and Documentaries -- 21. Local News Programming -- 22. Sports -- 23. Children's Programming and Animation -- 24. Daytime Drama -- 25. Game Shows -- 26. Talk Shows -- 27. Religious Television -- 28. Music Video -- 29. Variety Shows and Specials -- 30. Home Shopping -- 31. Production Financing and Deal-Making -- 32. Production Companies -- 33. Production Staff -- 34. Performers -- 35. Agents, Attorneys and Business Management -- 36. Location and Studio Production -- 37. Post-Production -- 38. Design -- 39. Music -- Pt. 5. Audience Measurement and Advertising -- 40. Television Marketing -- 41. Audience Measurement, Research and Ratings -- 42. Advertising -- 43. Regulation of Advertising -- Pt. 6. Legal and Business Affairs -- 44. Contracts -- 45. Work Relationships, Unions, Legal Entities and Tax Issues -- Pt. 7. International Television -- 46. An Introduction to Global Television -- 47. Canada -- 48. Europe -- 49. Asia and the Pacific -- 50. Mexico and South America -- App. A. Legal Documents and Forms -- App. B. Contracts -- App. C. Resources -- Index -- App. A (Disc). Legal Documents and Forms -- App. B (Disc). Contracts.
520			_aProvides information on distribution, systems, regulations, copyright, program development, advertising, and legal and business affairs.
538			_aSystem requirements for accompanying computer disk: IBM PC or compatible; Microsoft Word 6.0 for Windows 95, but can be used by most word-processing programs.
650		0	_aTelevision broadcasting _zUnited States.
650		0	_aTelevision _xLaw and legislation _zUnited States.
650		4	_aTelevisión _vEstados Unidos
650		4	_aTelevisión _vLegislación - Estados Unidos
700	1		_aGoodenough, Oliver R.
942			_2lcc _cbk
999			_c66193 _d66193