| 000 | 01084nam a2200241 4500 | ||
|---|---|---|---|
| 999 |
_c73020 _d73020 |
||
| 003 | BJBSDDR | ||
| 005 | 20230410124212.0 | ||
| 007 | ta | ||
| 008 | 060907s2002 enk enk | ||
| 020 | _a0333658698 | ||
| 020 | _a9780333658697 | ||
| 040 |
_bspa _cBJBSDDR |
||
| 041 | _aeng | ||
| 050 | 1 | 4 |
_aP 91 _bL131m 2002 |
| 100 | 1 |
_aLacey, Nick, _d1961- |
|
| 245 | 1 | 0 |
_aMedia institutions and audiences : _bkey concepts in media studies / _cNick Lacey |
| 260 |
_aBasingstoke : _bPalgrave, _c2002 |
||
| 300 | _axii, 235 p. | ||
| 505 | _aThe Media Business.- Regulation and Censorship.- Media Texts as Commodities.- Marketing and Public Relations.- The Independent and the Alternative.- Approaches to Audiences.- Defining and Persuading Audiences.- Audiences as Citizens.- Bibliography. | ||
| 520 | _aMedia Institutions and Audiences completes Nick Lacey's trilogy of self-standing texts that give an in-depth introduction to the key concepts of Media Studies at an advanced and university level. | ||
| 650 | 4 |
_91587 _aMedios de comunicación de masas |
|
| 942 |
_2lcc _cBK |
||