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What is your one sentence? : how to be heard in the age of short attention spans / Mimi Goss.

By: Material type: TextTextLanguage: English Publication details: New York : Prentice Hall Press, 2012.Edition: 1st edDescription: xix, 251 pages ; 19 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9780735204638
Subject(s): DDC classification:
  • 808.5/1 23
LOC classification:
  • PN4129.15 .G677w 2012
Contents:
Introduction: Why One Sentence? -- The Power of the One-Sentence Method: Change Your Life-and the World-One Sentence at a Time -- Create Your Own Powerful One Sentence: Basic Components -- Focus Your Message: The Five-Minute Meeting -- Free Your True Voice: Your Key One Sentences -- Stimulate Dialogue in Five Easy Steps: Focus, Listen, Be Clear, Succinct, and Human --- Awaken Empathy: Stories to Provoke Your Audience's Key One Sentences -- Establish Credibility: Search for Shared Values -- Work with the Media: Key One Sentences Reporters Need -- Make People Laugh: One-Liners to Surprise Even You -- Inspire Audiences to Creative Action: Key One Sentences for Leaders of Leaders.
Summary: Designed to help transform the reader's ability to communicate directly, quickly, and concisely, as well as provide the background theory behind the psychology of communication.
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Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Automatización y Procesos Técnicos Automatización y Procesos Técnicos (1er. Piso) PN4129.15 .G677w 2012 (Browse shelf(Opens below)) 1 Available 00000198190

Includes bibliographical references (p. [229]-242) and index.

Introduction: Why One Sentence? -- The Power of the One-Sentence Method: Change Your Life-and the World-One Sentence at a Time -- Create Your Own Powerful One Sentence: Basic Components -- Focus Your Message: The Five-Minute Meeting -- Free Your True Voice: Your Key One Sentences -- Stimulate Dialogue in Five Easy Steps: Focus, Listen, Be Clear, Succinct, and Human --- Awaken Empathy: Stories to Provoke Your Audience's Key One Sentences -- Establish Credibility: Search for Shared Values -- Work with the Media: Key One Sentences Reporters Need -- Make People Laugh: One-Liners to Surprise Even You -- Inspire Audiences to Creative Action: Key One Sentences for Leaders of Leaders.

Designed to help transform the reader's ability to communicate directly, quickly, and concisely, as well as provide the background theory behind the psychology of communication.

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