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Audience evolution : new technologies and the transformation of media audiences / Philip M. Napoli.

By: Material type: TextTextLanguage: English Publication details: New York : Columbia University Press, 2011.Description: xiii, 248 pages : illustrations ; 23 cmISBN:
  • 9780231150347 (cloth : alk. paper)
  • 0231150342 (cloth : alk. paper)
  • 9780231150354 (pbk. : alk. paper)
  • 0231150350 (pbk. : alk. paper)
  • 9780231520942 (ebook)
  • 0231520948 (ebook)
Subject(s): DDC classification:
  • 302.23
LOC classification:
  • P 96 N216a 2011
Contents:
Introduction -- Contextualizing audience evolution -- The transformation of media consumption -- The transformation of audience information systems -- Contesting audiences -- The implications of audience evolution.
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Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Humanidades Humanidades (4to. Piso) P 96 N216a 2011 (Browse shelf(Opens below)) 1 Available 00000096183

Includes bibliographical references and index.

Introduction -- Contextualizing audience evolution -- The transformation of media consumption -- The transformation of audience information systems -- Contesting audiences -- The implications of audience evolution.

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