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1.
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Topbrands : El libro de las grandes marcas en República Dominicana.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: Spanish
Publication details: Santo Domingo : Grupo Cerca, 2008
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: 118 HD 69 T673 2008.

2.
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Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity / David A. Aaker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press, c2004
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD69.B7 .A2154 2004 | AA111b 2004.

3.
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No logo : el poder de las marcas / Naomi Klein. by Series: Paidós contextos ; 61
Material type: Text Text; Format: print
Language: Spanish
Publication details: Buenos Aires : Paidós, 2001
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 2755.5 K64n 2001.

4.
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No logo : taking aim at the brand bullies / Naomi Klein. by
Edition: 1st Picador USA ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Eng
Publication details: New York : Picador, 2000
Other title:
  • No space, no choice, no jobs
  • Taking aim at the brand bullies
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD2755.5 K64 2000b | HD 2755.5 K64n 2002.

5.
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No logo : el poder de las marcas / Naomi Klein. by Series: Paidós contextos ; 61
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Barcelona : Paidós, 2005
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 2755.5 K64n 2005.

6.
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7.
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Brands and branding / [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.]. by Series: The economist series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Profile Books, 2003
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 69 B819 2003.

8.
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Brands and branding / [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.]. by Series: The economist series
Material type: Text Text; Format: print
Language: English
Publication details: Princeton, NJ : Bloomberg Press, 2004
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 69 B819 2004.

9.
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Brands and branding / [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.]. by Series: The economist
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Princeton, NJ : Bloomberg Press, 2009
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 69 B819 2009.

10.
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Kellogg on branding : the marketing faculty of the Kellogg School of Management / edited by Alice M. Tybout and Tim Calkins ; foreword by Philip Kotler. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2005
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 69 K29 2005.

11.
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Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller. by
Edition: 3rd ed.
Material type: Text Text; Format: print
Language: English
Publication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2008
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 69 K29s 2008.

12.
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The brand gap : how to bridge the distance between business strategy and design : a whiteboard overview / by Marty Neumeier. by
Edition: Rev. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Berkekley, CA : New Riders, c2006
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 69 N493b 2006.

13.
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The fabric of our lives : the story of Fabindia / Radhika Singh. by Series: Read more/ Non-fiction
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: Spanish
Publication details: New Delhi : Viking, Penguin Books India, 2010
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 69 S617f 2010.

14.
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The 18 immutable laws of corporate reputation : creating, protecting, and repairing your most valuable asset / Ronald J. Alsop. by Series: A Wall Street journal book
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Eng
Publication details: New York : Free Press, c2004
Other title:
  • Eighteen immutable laws of corporate reputation
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD59.2 AL462 2004.

15.
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Brand warriors China : creating sustainable brand capital / Fiona Gilmore and Serge Dumont. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Profile Books, 2003
Other title: �$1!04K7o!6-!JI!9%!Z>'2>�(B
Other title:
  • Zhongguo pin pai da ying jia
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD69.B7 G488. 2003.

16.
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Harvard business review on brand management / Harvard Business Review by Series: Harvard business review paperback series
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: Boston, Mass. : Harvard Business School Press, c1999
Other title:
  • Brand management
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD 69 H339 1999.

17.
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Passion brands : why some brands are just gotta have, drive all night for, and tell your friends about / Kate Newlin. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amherst, NY : Prometheus Books,, 2009
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD69.B7 N549p 2009.

18.
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Global brands : the evolution of multinationals in alcoholic beverages / Teresa da Silva Lopes. by Series: Cambridge studies in the emergence of global enterprise
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge ; New York : Cambridge University Press, 2007
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HD9350.5 .L66 2007.

19.
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Differentiate or die : survival in our era of killer competition / Jack Trout, with Steve Rivkin. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley & Sons, c2008
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 T861d 2008.

20.
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Brand new China : advertising, media, and commercial culture / Jing Wang. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge, Mass. : Harvard University Press, 2008
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5813 W246b 2008.